AI enabled behavioral analytics

Hyper-personalized engagement.

Youtility helps you translate behavioral signals immediately into tailored activation strategies and campaigns.

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We humanize data for practical use

Escape the AI Identity Crisis

Stand out in a world of sameness by transforming data into human understanding, not just automation.

Turn AI into Understanding

Use your customers’ behavioral data to deliver care, not code, empathy that drives measurable returns.

From Efficiency to Empathy

Move beyond productivity metrics to build connections grounded in behavioral truth and emotional insight.

Blogs

Youtility Appoints Vijay Perincherry as Chief Data Scientist
Company Update
November 11, 2025
Learn more](/content/blog/youtility-appoints-vijay-perincherry-as-chief-data-scientist/index.html)

Virgin Money expands Youtility platform to help customers combat rising living costs
Partnership
October 16, 2025
Learn more](/content/blog/virgin-money-expands-youtility-platform-to-help-customers-combat-rising-living-costs/index.html)

Youtility partners with Santander to help customers save money
Partnership
April 16, 2025
Learn more](/content/blog/youtility-partners-with-santander/index.html)

Energy market briefing
Report
November 23, 2023
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US fintech Squeeze.com acquires Youtility
Partnership
October 25, 2023
Learn more](/content/blog/us-fintech-squeeze-com-acquires-youtility/index.html)

Virgin Money partners with Youtility to help customers save money on their bills
Partnership
December 16, 2022
Learn more](/content/blog/virgin-money-partners-with-youtility-to-help-customers-save-money-on-their-bills/index.html)

Fintech app Pockit chooses Youtility to help users navigate cost-of-living crisis
Partnership
July 21, 2022
Learn more](/content/blog/fintech-app-pockit-chooses-youtility-to-help-users-navigate-cost-of-living-crisis/index.html)

Australia’s Open Energy Revolution
Blog
June 18, 2022
Learn more](/content/blog/australias-open-energy-revolution/index.html)

Youtility and Wagestream partner to deliver embedded subscription management
Partnership
April 15, 2022
Learn more](/content/blog/youtility-and-wagestream-partner-to-deliver-embedded-subscription-management/index.html)

Part two: The cost of living crisis
Blog
February 21, 2022
Learn more](/content/blog/part-two-the-cost-of-living-crisis/index.html)

Youtility makes the TechRound100 for 2021
Awards
November 25, 2021
Learn more](/content/blog/youtility-amongst-the-techround100-for-2021/index.html)

How price comparison websites failed the energy sector
Blog
October 14, 2021
Learn more](/content/blog/how-price-comparison-engines-failed-the-energy-sector/index.html)

Is the UK falling behind in the open data race?
Blog
August 27, 2021
Learn more](/content/blog/is-the-uk-falling-behind-in-the-open-data-regulatory-race/index.html)

Consumer empowerment in the subscription economy
Blog
May 21, 2021
Learn more](/content/blog/consumer-empowerment-in-the-subscription-economy/index.html)

The Rise of the Super App
Blog
December 22, 2020
Learn more](/content/blog/the-rise-of-the-super-app/index.html)

Smarter data... what comes next after Open Banking?
Blog
November 10, 2020
Learn more](/content/blog/smarter-data-what-comes-next-after-open-banking/index.html)

The importance of partnerships within financial services
Blog
September 24, 2020
Learn more](/content/blog/the-importance-of-partnerships-within-financial-services/index.html)